B2B Commerce Assessment, Roadmap Delivery Experience Cloud Portal for Global Toymaker

CASE STUDY

B2B Commerce Assessment, Roadmap Deliver Experience Cloud Portal for Global Toymaker

CLIENT BACKGROUND

The client creates innovative products and experiences that inspire, entertain, and develop children through play.
INDUSTRY: Consumer Goods
SERVICES: Toys & Games

BUSINESS CHALLENGE

The client continues to invest in enhancing the digital customer experience and modernize systems for collaboration, maintainability, and scalability within the B2B Domain. ATG Cognizant provided a B2B Commerce Assessment engagement as well as drafting a B2B Roadmap aligned to business goals and regional capabilities, and helped the client along their digital transformation journey by assisting with its continued design and build of a B2B Experience Cloud Portal.

This engagement included refining the Experience Cloud technical solutions and implementation of the solution on the Salesforce platform.

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ATG TOOLS & SOLUTIONS

Advisory Services

  • Delivered assessment of client stated requirements for B2B Commerce platform and user portal utilizing industry best practices and ATG’s Atlas Framework® for Advisory.
  • Developed phased three-year roadmap aligned across all regions with the goals of maximizing user experience and reducing technical debt.

Implementation Services

  • Implemented Salesforce B2B Commerce and Experience Clouds covering more than 70 user stories and 400 test cases globally

IMPACTS & RESULTS

  • ATG Cognizant resources worked closely with both client technical and business teams to deliver a B2B portal that meets major business and IT objectives.
  • Launched portal successfully in all regions, inclusive of regional and country/market operational needs.
  • Delivered a functional platform that is extensible over time.
  • Reduced time-to-market via an initial rollout of core functionality (MVP) with an expectation of expansion over time.

TESTIMONIAL

"Tremendous job getting to this launch milestone…appreciate the feedback already provided as we make this foundation solid!

- Client Stakeholder

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